From the blog

Using video to do things better!

Video as a medium which has become increasingly popular in retail, especially in ecommerce; retailers reaching out to their customers trying to entertain, inform and increasing engagement. YouTube is a huge social platform, crammed with dancing bears and epic fails entertaining the globe in its lunchtime, and video is voyeurism in its purist form. But […]

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Are consumers hacking your product content?

Hacking has been a growing subject over the last few years, there’s obviously computer and site hacking, social and email account hacking, growth hacking and even bio hacking (Biohacking is a fairly new practice but in short “do-it-your-self biology” Wiki link). By definition – and I quote “Hacking is the gaining of access (wanted or […]

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Corporate Video
Shooting 13 videos in 2 hours

Corporate Video Planning and Production All businesses need to promote themselves to drive sales and we need new content every time we want to do this. Often, not having the content in the first place stops us from pushing our business as often as we should, and corporate video can work much harder than you […]

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Content drives sales
Visual commerce – how content drives sales

Content drives sales when you plan it correctly Watch this short video to find out 3 steps to build into your planning process to make sure your content drives sales: 1. Customer insights.  Using shopping missions to learn what information customer need to make an online purchase decision. 2. Product information. Ensure that you are clearly showing […]

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