Vedo Services – Video
We’re a content production agency with over 30 years experience, specialising in creating effective video, photography and animation for brands and retailers selling products and services. We go further than many production agencies, because we understand what makes effective content. We proudly help our clients when planning productions whilst considering the following:
What is a better video?
Creating better video means improving your customers’ experience as a richer, more realistic understanding of products and brands.
Video is about telling stories
When we talk to our clients, they’re always clear about their own product stories and what they want to tell their customers. However, when we look at the information that is contained in the product content and map this against the story that they want to tell, there are often big gaps.
Using video as an up-sell/cross sell tool
Taking this approach to up-sell will help shoppers to navigate different prices and be aware of the benefits of a higher priced product to them. It’s about making the benefits meaningful to the shopper so that they are making an informed choice.
Using video to position your brand
When we plan video, we’re aware of how to tailor it to deliver your own brand values so that shoppers experience them throughout the browsing, choosing and purchasing experience. This final consideration will build your brand identity throughout the shopping process and differentiate you from your competitors.
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